Resources

We’ve always argued that high-quality, targeted content is king when it comes to selling on Amazon–and now we have another...

Over 50% of online product searches start on Amazon and brands can’t ignore advertising when developing their Amazon strategy.  In...

Amazon Premium content can offer a great way to showcase your brand. But this new form of enhanced content poses...

Premium A+ content is Amazon’s latest innovation for the product page. Characterized by immersive video and interactive experiences, it brings...

Premium A+ content is a new innovation from Amazon that allows brands to showcase products with impressive visuals and interactive...

Amazon has a strict style guide for content published on Amazon product pages. Brands that don’t follow the rules might...

Disruptor consumer brands are agile enough to keep up with the fast-paced world of ecommerce and Amazon, while dinosaur brands...

Who manages your Amazon Advertising strategy: bots or human experts? In this video, we explore why it’s better to have...

In this Amazon Advertising webinar, content26 SEM Account Managers Andy Fang and Sok Kahn outline tips for using Amazon Advertising...

The holidays are always a busy time for retail brands and with more people than ever doing their holiday shopping...

For five years, content26 and Unilever have worked together to provide shoppers with useful and appealing product information to support...

Amazon is disrupting the grocery landscape with its recent acquisition of Whole Foods and launch of Amazon Go. Here’s a...

Amazon Advertising is a game changer for brands selling on Amazon. Here’s what you need to know to get started....

Newell Rubbermaid turned to content26 to help reorganize and restructure 31 food storage Amazon Advertising campaigns.

Content26 and Newell teams have worked together to develop an efficient process for producing high-quality content at scale.

Content26 reorganized and restructured Bai’s AMS campaigns, injecting 17,000 keywords and expanding campaigns for top-selling products.

Content26 created 61 Super Bowl-specific campaigns and doubled the daily budgets of the top-performing 30 campaigns for one week surrounding...

Amazon Advertising allows vendors to create a variety of targeted ads that can reach potential customers at different points in...

Developing a successful Amazon Advertising strategy requires a solid budget to support your campaign. Many brands rely heavily on numbers...

Amazon Advertising is widely known as a great tool for increasing product sales on Amazon. However, most brands take a...

Duration: 30 Minutes Speakers: Chris Bosworth, Director of Client Services at Webcollage and Tony Martinelli, CEO at content26 Optimized product pages...

Customer Profile: Westinghouse Lighting has been a leader in its field for more than 65 years, pioneering monumental technologies throughout...

  Customer Profile: Obersee produces kid-sized backpacks and travel gear. Designed to be functional and funky, the popular backpacks and...

Customer Profile: Since being acquired by Philips in 2000, Sonicare has become recognized globally as an innovator in oral healthcare....

It’s a fact: enhanced product-page content increases online sales. Also a fact: enhanced product-page content increases offline sales too. The...

Marketing brings your customers to the product page, but merchandising gives them information when they need it most, helping them...

We worked with Amazon to create the first enhanced content descriptions in 2006, and we’re still the first stop for...