Augustin Kendall

Augustin joined content26 in 2011 and currently serves as the blog’s managing editor. He likes to examine the descriptive elements of prescriptive grammar, enforce sometimes-arbitrary style requirements, and cook.
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Weekly Content Critique: Clorox Wipes

By: Augustin Kendall   |   February 17, 2012

Apropos of last month’s horror movie-inspired bloodbath theme, I investigated Clorox’s website this week. The company is taking content seriously,…

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Chirpify Kicks Off Twitter Commerce

By: Augustin Kendall   |   February 15, 2012

With the onset of F-commerce and Google Checkout, it seems only right that Twitter would join the social commerce revolution….

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Weekly Content Critique: Blood Bath Shower Gel

By: Augustin Kendall   |   February 3, 2012

If the Psycho shower curtain didn’t satisfy your lust for horror movie settings, add the Blood Bath shower gel to…

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Embrace User-Generated Content–Your Customers Do

By: Augustin Kendall   |   February 1, 2012

If you’ve been leery or dismissive of user-generated content in the past, it’s time to get over it. Yes, bad…

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Weekly Content Critique: Psycho Shower Curtain

By: Augustin Kendall   |   January 27, 2012

When I showed my mother a picture of the shower curtain I was getting for my new apartment, she said…

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Weekly Content Critique: Samsung HDTV

By: Augustin Kendall   |   January 20, 2012

Coincidentally, the product page for review this week is also for an HDTV: the Samsung LCD HDTV on B&H. It…

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SOPA Won’t Protect Your Content

By: Augustin Kendall   |   January 18, 2012

If you haven’t been on Wikipedia, Reddit, Google, Craigslist, Wired, The Oatmeal, or any number of other sites participating in…

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Weekly Content Critique: The Sears Sceptre

By: Augustin Kendall   |   January 13, 2012

This page for a Sceptre 32-inch HDTV on Sears.com manages to capture everything I hate about retail. While browsing it, I…

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Weekly Content Critique: Taku Me, REI

By: Augustin Kendall   |   January 6, 2012

In honor of my visit to the mothership content26 office in December, I’m reviewing an REI product page today. They’re…

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Sortable Wants to Make Online Shopping Easier

By: Augustin Kendall   |   January 4, 2012

Shopping search engines are not new, but the main contenders are still not exactly user friendly. Sortable.com is trying to change…

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