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The Many Benefits of Product Information [Link Roundup]

By: content26   |   January 19, 2015

We talk about the benefits of product information often on this blog. There’s conversion, there’s better SEO, there’s branding and…

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Will A+ Content in JavaScript Hurt Your Amazon Performance?

By: content26   |   January 14, 2015

If you’ve created Amazon A+ pages in the last two years, the design of your product pages falls into one…

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A Sea Change in Consumer Feedback

By: content26   |   February 28, 2012

Even the most informative product page can’t completely sideline the much-feared customer review. When waffling on decisions to buy, that…

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Groupon Attempts to Personalize the Shopping Experience

By: content26   |   February 7, 2012

Groupon continues to expand its approach to e-commerce with yet another start-up acquisition. This time, the company of the moment…

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CPG Branding Study Identifies Content as Key to Conversion

By: content26   |   January 31, 2012

CPG products and brands have had an online presence awhile now, but little research has been done to determine their…

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Facebook, Twitter, and Myspace Demand a “More Relevant Google”

By: content26   |   January 24, 2012

It has been an eventful year in the world of Google Search. Nearly a full year has passed since the…

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NRF Annual Convention Focuses on Omni-Channel Marketing

By: content26   |   January 17, 2012

Over at the National Retail Federation‘s 101st annual convention, everyone is talking about omni-channel retailing. Along the lines of Content…

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Younger Generations Look to Social Media for Customer Service

By: content26   |   January 10, 2012

Even though social media has been talked about and puzzled over for a fair few years, it seems the jury…

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New Paths in Multichannel Integration

By: content26   |   January 3, 2012

House of Fraser Focuses on Multichannel Integration In an effort to more effectively measure its online campaigns, UK retailer House…

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Content Blooper #6: Crashable Hat

By: content26   |   January 3, 2012

  During these dreary winter months, it’s easy to get a little distracted at the office. For example: I’ve been…

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