Mangala Durga

Durga joined content26 in February of 2020, bringing over 5 years of experience in search engine marketing and ad sales (print media). Outside of her day job managing brands on Amazon, Durga spends time with her daughters and loves painting.
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Amazon’s Retail Insights Report is a Tool to Improve Your Ad Strategy

By: Mangala Durga   |   October 28, 2020

As Amazon storms the established advertising stronghold of Google and Facebook, the retailer is seeking to position itself as a…

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Put Amazon’s Data to Work with Amazon Audience Builder

By: Mangala Durga   |   July 22, 2020

Amazon’s servers are a treasure trove of beautiful, sparkling customer data. Alas, the treasure remains largely buried. However, advertisers can…

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Use Your Customer Data with Amazon Advertiser Audiences

By: Mangala Durga   |   June 17, 2020

With close to $280.5 billion in 2018 sales, Amazon has surpassed Google as the place shoppers go to research products….

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