Elizabeth Olmsted
Ecommerce Trends from 2018: Our Top 10 Resources From the Year
Before launching into a new year, we at content26 are pausing to bring you our most-loved content from the past…
Essential vs. Enhanced Ecommerce Product Content
Getting the most effective ecommerce product content on each of your product pages to each online retailer may be an…
Amazon Grocery Reach Expands
As calendars and bellies fill to the brim during the holiday season, more and more folks will be looking to…
Hershey’s Kit Kat Product Page is Spooky Good
This Halloween, we want to spotlight some delicious-looking enhanced content. We’ve previously featured pages from Prismacolor, Moen, and Calphalon, and…
Amazon Advertising Growth: What Brands Need to Know
Google’s Eric Schmidt said in 2014 that Amazon was the company’s biggest competitor, and his premonition is becoming more prescient…
Amazon Prepares for Growth with “Amazon Advertising” Name Change
In a blog post last week, Amazon announced a new name for their fast-growing advertising business. Say goodbye to the…
Amazon Alexa and Branded Search
Voice assistants, such as Amazon Alexa and Google Home, are growing in popularity, and brands are working behind the scenes…
Standout Content for Amazon Kitchen and Bath
The home and kitchen categories on Amazon have each seen about a 25 percent year-over-year increase, meaning Amazon is a platform…
Our Top 10 Ecommerce Resources from 2017
And just like that, another year is coming to a close. As we wrap up 2017, we’re taking a moment…
Unilever Case Study: A History of Success with Amazon Content
When Unilever and content26 began their partnership in 2012, the consumer packaged goods giant was among the leaders in its…
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