Ryan Mallett

Ryan is a production specialist and blogger at content26. A Pacific Northwest native and avid traveler, he enjoys exploring the road less traveled in search of new adventures.
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Tablets: M-Commerce or Not?

By: Ryan Mallett   |   May 14, 2012

A recent article on Internet Retailer talks about the debate over whether or not tablets should be counted as m-commerce….

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Tips for On-Page SEO Optimization

By: Ryan Mallett   |   April 30, 2012

Paddy Moogan of SEOmoz recently shared a must-read list on how to jump to the head of the class when…

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Utilizing Consumer Generated Testimonials

By: Ryan Mallett   |   April 16, 2012

Over at Video Commerce, Grant Crowell talks with VideoGenie CEO Justin Nassiri about the growing benefits of user-generated video testimonials.  Together,…

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Internet Shopping On the Rise in 2012

By: Ryan Mallett   |   April 9, 2012

It’s only April, but the early signs show online sales in 2012 blowing the roof off of previous years. The…

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Video and its Impact on the Shopping Experience

By: Ryan Mallett   |   April 2, 2012

The e-tailing group, with sponsorship from Invodo, recently released a report titled “Delivering Superior Shopping Experiences Via Video” that details…

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Key Metrics for Evaluating Your Mobile E-Commerce Site

By: Ryan Mallett   |   March 26, 2012

I’ve seen the good, the bad, and the ugly when it comes to mobile versions of e-commerce sites, so I…

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How to Avoid Abandoned Shopping Carts

By: Ryan Mallett   |   March 20, 2012

Running a successful e-commerce business is hard work. You may find that your shoppers respond well to your store but…

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Using Mobile Video to Drive Retail Sales

By: Ryan Mallett   |   March 12, 2012

There is no denying our love for shopping with tablets and smartphones. According to comScore’s 2012 Mobile Future in Focus…

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Speech Jammer: The Human Mute Button

By: Ryan Mallett   |   March 5, 2012

Disclaimer: this post may stray from our usual topics of conversation, but the topic of a “speech jammer” was just…

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Increasing Sales with Customer Incentives

By: Ryan Mallett   |   February 27, 2012

Fact: Consumers love a good deal. So why not offer incentives to gain traction on your shiny new e-commerce videos?…

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