Sok Khann

Sok joined content26 in 2016. He brings six years of digital marketing experience working for both agency and in-house marketing teams. When he’s not thinking about new ways to increase ROAS, he keeps himself busy by trying to keep up with his toddler, Juniper. In his free time, he enjoys reading about local concerts that he didn’t attend because he no longer has the energy to stay up past 9.00 p.m.
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Product Detail Page Content: the Foundation of Amazon Advertising Campaigns

By: Sok Khann   |   January 31, 2018

In home construction, the most important part of a house is the foundation. A house can have all the curb…

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Casting a Wider Net with Amazon Display Advertising

By: Sok Khann   |   January 10, 2018

Amazon Advertising (formerly known as Amazon Marketing Services) gives brands the ability to create focused, targeted ads that put products in…

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Amazon Changes Functionality for Sponsored Product Ads on AMS

By: Sok Khann   |   November 1, 2017

Amazon has updated the functionality of one of its three ad types within Amazon Marketing Services in an attempt to…

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AMS Canada: Amazon Launches Canadian Pay-Per-Click Service

By: Sok Khann   |   October 11, 2017

Amazon has rolled out Amazon Marketing Services (AMS) in Canada, making the pay-per-click service available to Canadian vendors in time…

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Coming Soon: Amazon Marketing Services in Canada

By: Sok Khann   |   February 24, 2017

Amazon Marketing Service (AMS) is available in numerous countries worldwide. Amazon is slowly rolling out its advertising platform to new…

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Amazon vs. Google: Paid Search CPC

By: Sok Khann   |   February 15, 2017

In the world of paid search every click is an opportunity to put a product or service in front of…

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Amazon Marketing Services Predictions for 2017

By: Sok Khann   |   January 25, 2017

As an advertising platform Amazon Marketing Service (AMS) is still in its infancy but even in its current state AMS…

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AMS Product Display Ad Update: Category Targeting

By: Sok Khann   |   December 1, 2016

Product Display Ads are a great Amazon Marketing Services tool to increase reach, discoverability and sales. These “bottom of the…

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New Amazon Marketing Services Feature: Estimated Win Rate

By: Sok Khann   |   November 16, 2016

Amazon has been steadily introducing new features to improve their paid advertising platform Amazon Marketing Service (AMS). Its newest feature…

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