Trinity Hartman

A former cheesehead, Trinity’s writing career has taken her from the Northwest to Europe and back again. She joined content26 in 2011.
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Dell’s Damien Cummings: Joining the Swarm

By: Trinity Hartman   |   April 20, 2012

It’s been three years since Dell Swarm launched in Singapore. We think Dell’s foray into social commerce has huge potential….

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Interview with Optify’s Anthony Joseph: Google Gets Social

By: Trinity Hartman   |   April 16, 2012

Since launching in January, Google‘s awkwardly named Search Plus Your World (SPYW) has begun adding Google+ information to Google search…

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Amazon and eBay Pin Hopes on Pinterest

By: Trinity Hartman   |   April 12, 2012

The marketing world has been quick to fall under the spell of picture-perfect Pinterest (it’s “Facebook without the whining,” coos…

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Social Sharing Drives Online Sales

By: Trinity Hartman   |   April 4, 2012

Online shoppers rely on their social networks for product recommendations. A new study from social commerce provider Sociable Labs found…

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Interview with Analyst Geoffrey Bock: Pursuing Smart Syndication

By: Trinity Hartman   |   March 28, 2012

When trying to wrap my brain around content syndication, the first person I called was technology analyst Geoffrey Bock. He’s spent…

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Easy2 Overview

By: Trinity Hartman   |   March 27, 2012

Easy2 started off as a website offering how-to tips for home improvers. Easy2DIY.com quickly drew a large following of folks…

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Easy2’s Jerry Spelic: “Technology Sets Us Apart”

By: Trinity Hartman   |   March 27, 2012

Easy2 started off as a website offering how-to tips for DIY home improvers. The company eventually expanded its home improvement…

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SellPoint Overview

By: Trinity Hartman   |   March 26, 2012

SellPoint, Inc. creates and syndicates product tours featuring 360-degree images, video, animation, and product specs. Formed in 2000, SellPoint started…

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Webcollage Overview

By: Trinity Hartman   |   March 25, 2012

Webcollage currently hosts and distributes content from approximately 1,000 manufacturing clients, making it available to more than 200 ecommerce sites….

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Webcollage’s Scott Matthews: Staying Ahead of the Market

By: Trinity Hartman   |   March 24, 2012

New York-based Webcollage’s technology roots run deep: the company started out designing software for web applications before evolving into its…

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