Trinity Hartman

A former cheesehead, Trinity’s writing career has taken her from the Northwest to Europe and back again. She joined content26 in 2011.
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For Better or Worse: How Content Shapes the User Experience

By: Trinity Hartman   |   December 11, 2012

Be sure to check out content26 co-founder Mark White’s guest post on UX Booth. Mark hones in on how product…

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“All the Cool Kids Have Enhanced Product Pages”

By: Trinity Hartman   |   December 10, 2012

Are you a small online retailer wondering how to compete with big retailers such as Amazon this holiday season? Consider…

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YouTube Debuts Shoppable Video

By: Trinity Hartman   |   December 7, 2012

Have you ever been watching a movie or TV show and wondered what one of the characters was wearing? YouTube…

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Don’t Let Showrooming Get You Down

By: Trinity Hartman   |   December 6, 2012

Brick-and-mortar stores become showrooms for smartphone-wielding consumers who want to test-drive products before buying them for cheaper online. What should…

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Will Walmart’s Digital Reinvention Succeed?

By: Trinity Hartman   |   December 3, 2012

Walmart has launched a social gifting service, revamped the search results on its site, and closely linked its online and…

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Will Amazon Play Host to Social Butterflies?

By: Trinity Hartman   |   November 27, 2012

Third-party sellers on Amazon will soon be able to create microsites within Amazon that would act as social media hubs…

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Online Retailers Rack Up Black Friday Sales

By: Trinity Hartman   |   November 26, 2012

E-commerce sites topped $1 billion in sales for the first time on the Friday after Thanksgiving, according to comScore, which…

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CompUSA and Circuit City Brands Dissolving

By: Trinity Hartman   |   November 21, 2012

The e-commerce sites of CompUSA and Circuit City e-commerce sites will disappear at the end of this year. Both companies…

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Predictive Recommendations: The Next E-Commerce Frontier?

By: Trinity Hartman   |   November 20, 2012

In the future, retailers will know if you’re about to take a family vacation Florida and will populate your shopping…

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How to Provide Outstanding Content Anytime, Anywhere [webinar clip]

By: Trinity Hartman   |   November 16, 2012

Today we’re bringing you the first of five video excerpts from our recent content26 webinar “How to Create Successful Multichannel…

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