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We cover Amazon news, product content best practices, Amazon Advertising, customer experience, and stragies for brands that sell online.
Amazon Basic A+ Content Now Free for All Vendors
Amazon has made Basic A+ content free for all Vendor Central users as of January 1st, 2018, moving away from…
Standout Content for Amazon Kitchen and Bath
The home and kitchen categories on Amazon have each seen about a 25 percent year-over-year increase, meaning Amazon is a platform…
Our Top 10 Ecommerce Resources from 2017
And just like that, another year is coming to a close. As we wrap up 2017, we’re taking a moment…
Amazon Alexa: Optimizing Titles for Voice
Product titles carry plenty of weight in ecommerce. Titles drive discoverability for the shopper and influence Amazon’s algorithm as it…
Evolving Ecommerce Grocery Strategies for a Changing Landscape
Due in no small part to the pressure applied by Amazon purchasing Whole Foods earlier this year, major food manufacturers…
Amazon Alexa: Optimizing Bullets for Voice
As voice-operated assistants like Amazon Echo multiply in households across the globe, smart brands will need to rethink the bullet…
Unilever Case Study: A History of Success with Amazon Content
When Unilever and content26 began their partnership in 2012, the consumer packaged goods giant was among the leaders in its…
Augmented Reality Shopping has Potential with Amazon AR View
From digital assistant Alexa to its marketing efforts with AMS, Amazon is clearly not only a leader in online retail…
AMS Webinar: Using Amazon Marketing Services to Launch New Products
Advertising with Amazon Marketing Services is the best way to drive customers to your product pages on Amazon. But simply…
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