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We cover Amazon news, product content best practices, Amazon Advertising, customer experience, and stragies for brands that sell online.
Amazon Marketing Services Webinar: Launching Successful AMS Holiday Campaigns
Amazon sold roughly a billion items during the holiday rush last year. In Q4 of 2016, Amazon Marketing Services saw…
Amazon Vendor Central v. Seller Central: What Are the Benefits?
Are your products selling like hotcakes on Amazon? Has an Amazon buyer contacted you about selling via Vendor Central? Are…
Red Pencil Conference 2017: Ecommerce Editing
Last week, Mark White and Devon Gualtieri presented at the Northwest Independent Editors Guild biennial conference. The largest editing conference…
Three Reasons to Rethink Amazon from the Cleveland Research Company Ecommerce Forum
As Amazon continues to disrupt the retail world, what should brands do to not only survive but also thrive? Five…
Toys R Us Content Gets a New Look in Website Overhaul despite Bankruptcy
As online shopping continues to rise in importance, one retailer that was lagging behind is Toys R Us. The huge…
Getting Started with Maximizing Alexa Content
Voice-based assistants like Amazon’s Alexa, Apple’s Siri, and Google Assistant are transforming how brands will need to think about their…
Bai Case Study: Using AMS for Brand Awareness
As an up-and-coming beverage brand, Bai has been working with content26 on driving brand awareness and sales through Amazon Marketing…
Newell Brands Case Study: Reaching Ecommerce Goals with Product Content and AMS
In early 2016, Newell Brands partnered with content26 to improve online content for its brands. The company expects ecommerce to…
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