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We cover Amazon news, product content best practices, Amazon Advertising, customer experience, and stragies for brands that sell online.
Content26 Creates Amazon Marketing Services Video Series
Amazon Marketing Services (AMS) is a marketing game changer but brands need to pair AMS with great content to get…
AMS Webinar: Using DPV Metrics for Headline Search Campaign Optimization
Amazon Marketing Services (AMS) allows vendors to create a variety of targeted ads that can reach potential customers at different…
Amazon Makes A+ Mobile Content a Priority
You may have noticed that Amazon recently moved mobile A+ content out from under the “See More” link to a more…
The New Definitive Guide to Amazon Marketing Services
In October of 2016, content26 released the Definitive Guide to Amazon Marketing Services, a comprehensive document designed to help vendors increase visibility…
Did AMS Clients Cash In on Prime Day?
Founded in 2015 to commemorate Amazon’s 20th anniversary, Prime Day is a created holiday in which Amazon offers big deals…
Is Your Agency Getting the Most of Amazon Marketing Services?
Devising a successful Amazon marketing strategy can be more like turning a flywheel than launching a rocket. Today, Amazon is…
Amazon Indexing: Does Amazon Still Value Great Content?
Amazon frequently changes how its search engine interacts with Amazon product page content. Amazon product page content is indexed, meaning…
Amazon buys Whole Foods, Accelerates Grocery Dominance
Amazon is expected to buy upscale grocery chain Whole Foods later this year for nearly $14 billion dollars. This deal will accelerate…
Content26 Takeaways from IRCE 2017
I had the chance to attend Internet Retailer’s 2017 Conference and Exhibition in Chicago last week. McCormick Center’s East Building…
Digital Excellence – Moen Amazon Product Page
Recently we’ve spotlighted several product pages on this blog that use best practices in both essential and enhanced content to…
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