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We cover Amazon news, product content best practices, Amazon Advertising, customer experience, and stragies for brands that sell online.
Is Amazon Premium A+ Content a Good Idea for Your Brand?
There’s no doubt about it: Amazon Premium A+ content can look beautiful. With large images, the option for videos, and…
Amazon Europe Growth: Recent Expansion and Retail Landscape
During an intense and challenging year for many, Amazon Europe growth during 2020 proves that the online retail giant truly…
E-commerce Trends from 2020: Our Top Posts from the Year
Who’s eager to look back on all our fond memories of the past year? Anyone up for reliving the glory…
Mobile E-commerce: How Great Content Can Boost Your Strategy
Amazon is dominating online product searches and will continue to do so into the foreseeable future as consumers increase their…
Amazon Store Versioning Makes Storefront Changes Easier
As Amazon positions itself as a brand builder, one of the options it offers is the Amazon Brand Store. A…
Using Negative Keywords in Amazon Advertising
When a recent search for gaming mouse pads showed the following paid ads for menstrual pads, I knew Kotex needed…
Acquisition Takes Content26 Global
Content26 is thrilled to announce our acquisition by one of Europe’s fastest-growing, privately held companies. As of today, content26 is…
Amazon’s Retail Insights Report is a Tool to Improve Your Ad Strategy
As Amazon storms the established advertising stronghold of Google and Facebook, the retailer is seeking to position itself as a…
Amazon Stores Are Now Easier to Find
With the introduction of Amazon Stores in 2018, Amazon made it clear that they wanted brands to see the site…
Content Syndication Facts: Frequently Asked Questions
We receive lots of questions from clients about the ins and outs of syndication, so we’ve assembled this primer on…
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