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We cover Amazon news, product content best practices, Amazon Advertising, customer experience, and stragies for brands that sell online.
Can Google Unseat Amazon in E-Commerce?
Retail companies and Google have started working in concert to supplant Amazon‘s hold on consumers. Inkling, an e-book startup, has…
New Content26 Service Accelerates Product Launches
We’re excited to announce that we can now take care of all your New Item Setup needs. We decided to…
Walmart’s Focus on E-Commerce Is Paying Off
Walmart is pleased with the results of its decision to focus on increasing its e-commerce operations, according to the company’s…
Sara Wachter-Boettcher: Future-Ready Product Pages
Sara Wachter-Boettcher has become a vocal advocate for “future-friendly content.” What’s that? It’s content that offers a fantastic user experience…
Apply Online to Become a Content26 Writer
Writing is the heart of content26‘s work, and we have made it easier than ever for writers to join our…
Great Content Remains the Best SEO Strategy
Google has tweaked its search algorithm 500 times in the past year in an attempt to push original and meaningful…
How to Optimize Your Site for Tablets
While many people still scoff at the term “tablet commerce,” there is a growing consensus that a one-size-fits-all strategy that…
REI Uses Social Video to Connect Fans to Products
REI recently launched a social media campaign aimed at giving advice to customers looking for advice about outdoorsy gifts for…
Matt Kumin: Using Content to Connect with Customers
In the competitive world of e-commerce, getting an online shopper to hit the “buy” button isn’t good enough. Smart companies…
Dell Opts to Go Private
As of later this year, computer maker Dell will no longer be a publicly traded company. CEO and founder Michael…
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