Blog
We cover Amazon news, product content best practices, Amazon Advertising, customer experience, and stragies for brands that sell online.
Rules for Creating Effective Multichannel Content [webinar clip]
Today we’re bringing you the second of five video excerpts from our recent content26 webinar “How to Create Successful Multichannel…
How to Provide Outstanding Content Anytime, Anywhere [webinar clip]
Today we’re bringing you the first of five video excerpts from our recent content26 webinar “How to Create Successful Multichannel…
On the Hunt for Deals, Product Information
A new study shows that shoppers bring smartphones into stores with them not only to check out competitors’ prices but…
Consumer Goods Companies Scramble to Keep Up with Mobile Commerce
The consumer packaged goods (CPG) industry has experienced a “chaotic and rapid shift in technology” in recent years. The…
Product Videos Continue to Influence Online Sales
The Japanese e-commerce giant Raktuen recently released a study about the growing importance of product videos in e-commerce. Rakuten, which…
Can E-Tailers Deliver Instant Gratification?
One advantage a retailer such as Barnes & Noble has over Amazon is that there’s no wait time. You can…
Don’t Be a Creep: Limit Your Targeted Ads
Of all the Halloween-trick-or-treat-costume-themed posts I’ve read today, one from Search Engine Land on creepy tracking stuck with me. Perhaps…
Quick Guide to Product Research
A Pew Research Center report found that over half of US adults go online to research products they are considering…
Can Better SEO Improve the Government?
Major newspapers dropped paywalls, a handful of retailers made fools of themselves in social media, and someone called Twitter a…
Getting Localized, High-Quality Translations [webinar clip]
Today we’re bringing you the final of four excerpts from our recent content26 webinar “How to Create Effective Global Content:…
Get started
Get a free quote
Ready to improve your sales and boost discoverability on Amazon and other online retail sites? We can help.
