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We cover Amazon news, product content best practices, Amazon Advertising, customer experience, and stragies for brands that sell online.
Moon Tango has an Angle
In a world run by e-commerce juggernauts like Amazon and Groupon, those who wish to arrive and survive in the…
Amazon Considering Brick-and-Mortar Strategy?
Seattleites love shopping local. And by “local” I mean browsing for $200 jeans at Nordstrom, downing 380-calorie drinks from Starbucks,…
Invodo’s Craig Wax: Video Shapes Future of E-Commerce
We recently wrote about the role video currently plays in savvy Internet retailers’ e-commerce strategies. But do videos make sense…
Custom Video Content: Show Consumers Your Goods in Action
When it comes to enhanced product pages, we’ve driven home that content is king and that product photography is worth…
F-Commerce Faces Challenges
Apparently even Facebook doesn’t get a free ride. Despite their easy takeover of the social media world, F-commerce has yet…
Open Graph Strengthens Social Shopping on Facebook
Let’s see, hackers are posting confidential phone calls about themselves, and SOPA has been defeated. Huzzah! To mark the openness…
Weekly Content Critique: Blood Bath Shower Gel
If the Psycho shower curtain didn’t satisfy your lust for horror movie settings, add the Blood Bath shower gel to…
New Technology and the In-Store Experience
Before I jump into today’s newsy topic of brick-and-mortar stores, content, and flexibility, here’s a little tribute to our week’s…
QR Codes in Home Improvement: Kohler Nails It
I recently wrote a post covering the basics of quick response codes and how they are being used by retailers…
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