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We cover Amazon news, product content best practices, Amazon Advertising, customer experience, and stragies for brands that sell online.
Brands Falling Behind in Mobile Commerce
All of last year we were inundated with stats telling us that mobile commerce was charging forward at a bulls’…
Weekly Content Critique: Samsung HDTV
Coincidentally, the product page for review this week is also for an HDTV: the Samsung LCD HDTV on B&H. It…
Interactive TV: The Future of Product Discovery?
Interactive TV, or connected TV, has been hanging around like a lost little puppy for a while. It could be…
SOPA Won’t Protect Your Content
If you haven’t been on Wikipedia, Reddit, Google, Craigslist, Wired, The Oatmeal, or any number of other sites participating in…
Another Giant Step for In-Store Mobile Commerce
As we’ve talked about before, consumers are leaning on their smartphones more and more to compare product prices, read reviews,…
Weekly Content Critique: The Sears Sceptre
This page for a Sceptre 32-inch HDTV on Sears.com manages to capture everything I hate about retail. While browsing it, I…
Wishpond’s Duncan Blair: Assessing Facebook Commerce
We’ve posted numerous times on the content hurdles facing Facebook commerce. But lack of stellar content hasn’t stopped brands from…
Shopping Online to Avoid Salespeople? You’re Not Alone
Many shoppers might appreciate the smiling, ever-present sales assistants found in almost any store at the mall. At least, market…
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