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We cover Amazon news, product content best practices, Amazon Advertising, customer experience, and stragies for brands that sell online.
The Updated content26 Guide to Ecommerce Content
There are a lot of moving parts that go into creating compelling ecommerce content, and it can be tough to…
Five Mistakes Brands Make When Using Amazon Advertising
Amazon Advertising (formerly known as Amazon Marketing Services) is an essential search advertising tool for brands to drive targeted traffic…
Can Amazon Titles Be Optimized for Both SEO and Alexa?
Short and concise titles sound best on the Amazon Echo, but will they hurt your Amazon search ranking? As customers…
Edgenet: Hardline and Automotive Brands Need to Focus on Amazon
Amazon is driven to expand their business in virtually every sector, as evidenced by aggressive moves like purchasing Whole Foods…
Content Chunking with Amazon A+ Content
It’s no mystery why Amazon Vendors are excited about the new Premium A+ modular design templates. The mobile user experience…
Vlog26: Budget Pacing for Amazon Advertising
Do you have Amazon budget pacing woes? Have your Amazon pay-per-click campaigns come to a halt before most Americans eat…
Webcollage Mosaic Brings Enhanced Content Elements to the Top of the Page
Enhanced content is a crucial component of online product pages. But, on a majority of retail sites, it is submerged…
The Case for Prioritizing Amazon over Google Shopping
For years, Google has been the dominant force in product searches, controlling nearly 70% of the global search engine market…
Advice for Working with Amazon Premium A+ Modules
As the latest innovation to the Amazon product page, Amazon Premium A+ content is piquing the interest of many forward-thinking…
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