As Amazon continues to grow in influence not only as a retailer but also as a search engine, it’s important to make sure customers are getting the information they’re looking for when they come to an Amazon product page for research. We’ve recently updated our content26 Guide to Creating Amazon A+ Content to help brands understand how to create successful product page content on Amazon.
Successful Amazon A+ content brings together design and text elements to create a branded shopping experience. Our guide breaks down the visual and textual elements that go into crafting impactful product pages, concisely explaining how each piece plays an integral part in creating a virtual product demo on the digital shelf.
By deconstructing the elements of a successful A+ product page, brands can learn what they need to produce in terms of imagery and product information to create informative and compelling product page content. Download the guide here.