{"id":1175,"date":"2011-06-21T16:59:59","date_gmt":"2011-06-21T16:59:59","guid":{"rendered":"http:\/\/content26.com\/?p=1175"},"modified":"2017-02-14T11:20:51","modified_gmt":"2017-02-14T19:20:51","slug":"e-and-m-commerce-amazons-reign-and-smartphones-rise","status":"publish","type":"post","link":"https:\/\/987654321.space\/c26_dev\/blog\/e-and-m-commerce-amazons-reign-and-smartphones-rise\/","title":{"rendered":"E- and M-Commerce: Amazon&#8217;s Reign and Smartphones&#8217; Rise"},"content":{"rendered":"<p>People like <strong>Amazon<\/strong> (not the forest, although I&#8217;m sure that&#8217;s lovely). According to a recent <strong>e-tailing group<\/strong> and <strong>PowerReviews<\/strong> study reported by <strong>Marketwire<\/strong>, e-commerce shoppers spend a lot more time researching products than offline shoppers. With 60 percent beginning their product research on <strong>Amazon.com<\/strong>, and 85 percent referring to the site at some point during their search, &#8220;<strong>Amazon.com<\/strong> is the de facto site for product reviews and price checking.&#8221;<\/p>\n<blockquote><p>Read the full story at<a href=\"http:\/\/www.marketwire.com\/press-release\/new-study-reveals-impact-social-tools-evolving-search-patterns-mobile-technology-on-1526949.htm\" target=\"_blank\"> marketwire.com<\/a>.<\/p><\/blockquote>\n<p>In the world of m-commerce, <strong>Forrester<\/strong> research anticipates smartphone shopping will rise from $6 billion this year to $31 billion by 2016. And not all of the shopping will be done <em>on<\/em> the phone, Sucharita Mulpuru says, but a lot of it will be done <em>with<\/em> the phone. Consumers will use their smartphones to access product and price information. Mulpuru also predicts m-commerce will comprise 7 percent of web sales by 2016.<\/p>\n<blockquote><p>Read the full story at <a href=\"http:\/\/www.mobiledia.com\/news\/94507.html\">mobiledia.com<\/a>.<\/p><\/blockquote>\n<p><a href=\"http:\/\/content26.com\/wp-content\/uploads\/2011\/06\/apple_iphone.jpg\"><\/a><br \/>\nAli Al Saqqa, of Norway-based <strong>Boost Communications<\/strong>, also draws our attention to the rise in mobile use and (inevitably) m-commerce, with a brief look at the Arab world. He cites a Gartner study predicting more consumers will access the Internet through mobile devices than through PCs by 2013. &#8220;Your customers are moving to mobile. Mobile is very much here to stay. Are you?&#8221;<\/p>\n<blockquote><p>Read the full story at <a href=\"http:\/\/campaignme.com\/2011\/06\/21\/12194\/the-year-of-the-mobile-it%E2%80%99s-coming-you%E2%80%99ll-see\/\">campaignme.com<\/a>.<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>People like Amazon (not the forest, although I&#8217;m sure that&#8217;s lovely). According to a recent e-tailing group and PowerReviews study&#8230;<\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[789],"tags":[1403,66],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"description\" content=\"E- and M-Commerce: Amazon&#039;s Reign and Smartphones&#039; Rise\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/987654321.space\/c26_dev\/blog\/e-and-m-commerce-amazons-reign-and-smartphones-rise\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"E- and M-Commerce: Amazon&#039;s Reign and Smartphones&#039; Rise | content26\" \/>\n<meta property=\"og:description\" content=\"E- and M-Commerce: Amazon&#039;s Reign and Smartphones&#039; Rise\" \/>\n<meta property=\"og:url\" content=\"https:\/\/987654321.space\/c26_dev\/blog\/e-and-m-commerce-amazons-reign-and-smartphones-rise\/\" \/>\n<meta property=\"og:site_name\" content=\"content26\" \/>\n<meta property=\"article:published_time\" content=\"2011-06-21T16:59:59+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-02-14T19:20:51+00:00\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Elizabeth Olmsted\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/987654321.space\/c26_dev\/#organization\",\"name\":\"content26\",\"url\":\"https:\/\/987654321.space\/c26_dev\/\",\"sameAs\":[],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/987654321.space\/c26_dev\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/content26.com\/wp-content\/uploads\/content26-logo-274px.png\",\"contentUrl\":\"https:\/\/content26.com\/wp-content\/uploads\/content26-logo-274px.png\",\"width\":274,\"height\":63,\"caption\":\"content26\"},\"image\":{\"@id\":\"https:\/\/987654321.space\/c26_dev\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/987654321.space\/c26_dev\/#website\",\"url\":\"https:\/\/987654321.space\/c26_dev\/\",\"name\":\"content26\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/987654321.space\/c26_dev\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/987654321.space\/c26_dev\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/987654321.space\/c26_dev\/blog\/e-and-m-commerce-amazons-reign-and-smartphones-rise\/#webpage\",\"url\":\"https:\/\/987654321.space\/c26_dev\/blog\/e-and-m-commerce-amazons-reign-and-smartphones-rise\/\",\"name\":\"E- and M-Commerce: Amazon's Reign and Smartphones' Rise | content26\",\"isPartOf\":{\"@id\":\"https:\/\/987654321.space\/c26_dev\/#website\"},\"datePublished\":\"2011-06-21T16:59:59+00:00\",\"dateModified\":\"2017-02-14T19:20:51+00:00\",\"description\":\"E- and M-Commerce: Amazon's Reign and Smartphones' Rise\",\"breadcrumb\":{\"@id\":\"https:\/\/987654321.space\/c26_dev\/blog\/e-and-m-commerce-amazons-reign-and-smartphones-rise\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/987654321.space\/c26_dev\/blog\/e-and-m-commerce-amazons-reign-and-smartphones-rise\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/987654321.space\/c26_dev\/blog\/e-and-m-commerce-amazons-reign-and-smartphones-rise\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"E- and M-Commerce: Amazon&#8217;s Reign and Smartphones&#8217; 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