{"id":14321,"date":"2012-07-17T10:00:35","date_gmt":"2012-07-17T17:00:35","guid":{"rendered":"http:\/\/content26.com\/?p=14321"},"modified":"2017-02-14T11:19:50","modified_gmt":"2017-02-14T19:19:50","slug":"online-retails-holy-grail-instant-gratification","status":"publish","type":"post","link":"https:\/\/987654321.space\/c26_dev\/blog\/online-retails-holy-grail-instant-gratification\/","title":{"rendered":"Online Retail’s Holy Grail: Instant Gratification"},"content":{"rendered":"

There’s been a lot of speculation lately about Amazon<\/strong>‘s desire to offer same-day delivery. Amazon Fresh already offers same- or next-day delivery of groceries and other in-stock items to the Seattle area. And Amazon Prime promises two-day delivery of a wide range of items to almost anywhere in the US.<\/p>\n

<\/a>Soon, Amazon will begin collecting sales tax in many states. While some saw this as a competitive disadvantage, it will actually open the door to Amazon building warehouses in those states, notes the E-Commerce Times.<\/strong> Which, in turn, will speed up Amazon’s distribution network.<\/p>\n

Is Same-Day Fast Enough?<\/h3>\n

Instant gratification is one of the last remaining advantages brick-and-mortar retailers have over Amazon. And the little guys should be nervous, according to analysts.<\/p>\n

“Shopping is a category where instant gratification is very important,” Rich Hanley of Quinnipiac University told the E-Commerce Times. “If [Amazon adds] same day shipping to that mix, well, it would be nothing less than the Holy Grail of retail.”<\/p>\n

The Fight against Goliath<\/h3>\n

Jim Post, a professor of strategy and policy at Boston University School of Management, agrees that local retailers have reason to fear Amazon offering same-day delivery. He likened it to a David vs. Goliath fight.<\/p>\n

But the little guys still have a fighting chance… if they can figure out how to nail customer service.<\/p>\n

“The vulnerability of each retailer will be different, and to fight back, they will have to figure out how to offer their customers what Amazon can’t,” Post said.<\/p>\n

You can read more at ecommercetimes.com<\/a>.<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"

There’s been a lot of speculation lately about Amazon‘s desire to offer same-day delivery. Amazon Fresh already offers same- or…<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[789],"tags":[1403],"yoast_head":"\n\n\n\n\n\n\n\n\n\n\n\n\n\t\n\t\n\t\n