{"id":16368,"date":"2012-10-31T14:57:03","date_gmt":"2012-10-31T21:57:03","guid":{"rendered":"http:\/\/content26.com\/?p=16368"},"modified":"2017-02-14T11:19:31","modified_gmt":"2017-02-14T19:19:31","slug":"dont-be-a-creep-limit-your-targeted-ads","status":"publish","type":"post","link":"https:\/\/987654321.space\/c26_dev\/blog\/dont-be-a-creep-limit-your-targeted-ads\/","title":{"rendered":"Don’t Be a Creep: Limit Your Targeted Ads"},"content":{"rendered":"

Of all the Halloween-trick-or-treat-costume-themed posts I’ve read today, one from Search Engine Land<\/strong> on creepy tracking stuck with me. Perhaps because online tracking is actually quite creepy, but definitely because the author makes a persuasive case for limiting targeted ads. As he says, shoppers who feel stalked may started criticizing their accidental stalker companies at every opportunity. They certainly won’t become repeat customers.<\/p>\n

The article provides good tips on how to rein in your targeting, such as setting frequency caps so a user will only see your ad a few times on any given channel and creating different targeting ads for different channels.<\/p>\n

Read more about nonthreatening ad targeting at searchengineland.com<\/a>.<\/p><\/blockquote>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Of all the Halloween-trick-or-treat-costume-themed posts I’ve read today, one from Search Engine Land on creepy tracking stuck with me. Perhaps…<\/p>\n","protected":false},"author":28,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[789],"tags":[],"yoast_head":"\n\n\n\n\n\n\n\n\n\n\n\n\n\t\n\t\n\t\n