{"id":17818,"date":"2013-03-07T10:24:03","date_gmt":"2013-03-07T18:24:03","guid":{"rendered":"http:\/\/content26.com\/?p=17818"},"modified":"2017-02-14T11:19:27","modified_gmt":"2017-02-14T19:19:27","slug":"google-glass-makes-a-case-for-future-proofing-content","status":"publish","type":"post","link":"https:\/\/987654321.space\/c26_dev\/blog\/google-glass-makes-a-case-for-future-proofing-content\/","title":{"rendered":"Google Glass Makes a Case for Future-Proofing Content"},"content":{"rendered":"<p><strong>Google<\/strong>\u00a0is nearing a consumer launch of what will be the first wearable mobile device. Google Glass, which a year ago was still sci-fi speculation, will be available to a select 8,000 consumers any day now. Aside from fashion and design concerns (of which there <a title=\"Google Glass fashion class\" href=\"http:\/\/www.wired.com\/design\/2013\/02\/google-glass-fashion-class\/\" target=\"_blank\">are<\/a> <a title=\"Google searches for style\" href=\"http:\/\/www.nytimes.com\/2013\/02\/21\/technology\/google-looks-to-make-its-computer-glasses-stylish.html?pagewanted=all&amp;_r=0\" target=\"_blank\">many<\/a>), the buzz around Glass is what it will do for&#8211;and to&#8211;the network.<\/p>\n<p><strong>Get Elastic<\/strong> recently speculated on some of the ways Google Glass may prove to be disruptive&#8211;not a disruptive device, but a device that hosts disruptive services. Quoting David Chiu:<\/p>\n<blockquote><p>The disruptive part will be the evolution\/creation of digital products and services which provide value-adds that weren&#8217;t previously practical without that specific kind of screen (PC, laptop, television, tablet, mobile, and now wearable).<\/p><\/blockquote>\n<p>One of those value-adds is search. Google already offers image capture search in its mobile app, but Glass may go a few steps further by combining search functionality with Google&#8217;s databases and a predictive decision engine to enable a user to basically just look at a product they&#8217;re interested in, then add it to a virtual cart and purchase within seconds.<\/p>\n<p>More disruptive than that is Glass&#8217;s potential to be platform agnostic: rather than requiring a native operating system and native apps, Glass would rely on apps in the cloud. Such a shift would change the way consumers interact with the currently browser-based Internet.<\/p>\n<p>We think it&#8217;s too early to start throwing the term &#8220;g-commerce&#8221; around. But Google is serious enough about making Glass a viable consumer product that the company will be <a title=\"Google to open its own retail stores this year\" href=\"http:\/\/www.latimes.com\/business\/technology\/la-fi-tn-google-retail-stores-20130217,0,328864.story\" target=\"_blank\">opening retail stores within the year<\/a>, it&#8217;s rumored.<\/p>\n<blockquote><p>Read more about Google Glass&#8217;s disruptive potential at <a title=\"Google Glass: Is g-commerce next?\" href=\"http:\/\/www.getelastic.com\/google-glass-is-g-commerce-next\/\" target=\"_blank\">getelastic.com<\/a>.<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Google\u00a0is nearing a consumer launch of what will be the first wearable mobile device. Google Glass, which a year ago&#8230;<\/p>\n","protected":false},"author":28,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[789],"tags":[1168,1139],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"description\" content=\"Google Glass Makes a Case for Future-Proofing Content\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/987654321.space\/c26_dev\/blog\/google-glass-makes-a-case-for-future-proofing-content\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google Glass Makes a Case for Future-Proofing Content | content26\" \/>\n<meta property=\"og:description\" content=\"Google Glass Makes a Case for Future-Proofing Content\" \/>\n<meta property=\"og:url\" content=\"https:\/\/987654321.space\/c26_dev\/blog\/google-glass-makes-a-case-for-future-proofing-content\/\" \/>\n<meta property=\"og:site_name\" content=\"content26\" \/>\n<meta property=\"article:published_time\" content=\"2013-03-07T18:24:03+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-02-14T19:19:27+00:00\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Augustin Kendall\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/987654321.space\/c26_dev\/#organization\",\"name\":\"content26\",\"url\":\"https:\/\/987654321.space\/c26_dev\/\",\"sameAs\":[],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/987654321.space\/c26_dev\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/content26.com\/wp-content\/uploads\/content26-logo-274px.png\",\"contentUrl\":\"https:\/\/content26.com\/wp-content\/uploads\/content26-logo-274px.png\",\"width\":274,\"height\":63,\"caption\":\"content26\"},\"image\":{\"@id\":\"https:\/\/987654321.space\/c26_dev\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/987654321.space\/c26_dev\/#website\",\"url\":\"https:\/\/987654321.space\/c26_dev\/\",\"name\":\"content26\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/987654321.space\/c26_dev\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/987654321.space\/c26_dev\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/987654321.space\/c26_dev\/blog\/google-glass-makes-a-case-for-future-proofing-content\/#webpage\",\"url\":\"https:\/\/987654321.space\/c26_dev\/blog\/google-glass-makes-a-case-for-future-proofing-content\/\",\"name\":\"Google Glass Makes a Case for Future-Proofing Content | content26\",\"isPartOf\":{\"@id\":\"https:\/\/987654321.space\/c26_dev\/#website\"},\"datePublished\":\"2013-03-07T18:24:03+00:00\",\"dateModified\":\"2017-02-14T19:19:27+00:00\",\"description\":\"Google Glass Makes a Case for Future-Proofing Content\",\"breadcrumb\":{\"@id\":\"https:\/\/987654321.space\/c26_dev\/blog\/google-glass-makes-a-case-for-future-proofing-content\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/987654321.space\/c26_dev\/blog\/google-glass-makes-a-case-for-future-proofing-content\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/987654321.space\/c26_dev\/blog\/google-glass-makes-a-case-for-future-proofing-content\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Google Glass Makes a Case for Future-Proofing Content\"}]},{\"@type\":\"Article\",\"@id\":\"https:\/\/987654321.space\/c26_dev\/blog\/google-glass-makes-a-case-for-future-proofing-content\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/987654321.space\/c26_dev\/blog\/google-glass-makes-a-case-for-future-proofing-content\/#webpage\"},\"author\":{\"@id\":\"https:\/\/987654321.space\/c26_dev\/#\/schema\/person\/383124e145292afb5bc0fbc0a6f034ba\"},\"headline\":\"Google Glass Makes a Case for Future-Proofing Content\",\"datePublished\":\"2013-03-07T18:24:03+00:00\",\"dateModified\":\"2017-02-14T19:19:27+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/987654321.space\/c26_dev\/blog\/google-glass-makes-a-case-for-future-proofing-content\/#webpage\"},\"wordCount\":280,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/987654321.space\/c26_dev\/#organization\"},\"keywords\":[\"Future-proofing\",\"Search\"],\"articleSection\":[\"Blog\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/987654321.space\/c26_dev\/blog\/google-glass-makes-a-case-for-future-proofing-content\/#respond\"]}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/987654321.space\/c26_dev\/#\/schema\/person\/383124e145292afb5bc0fbc0a6f034ba\",\"name\":\"Augustin Kendall\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/987654321.space\/c26_dev\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/461c08754b41839a0a90364db5849485?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/461c08754b41839a0a90364db5849485?s=96&d=mm&r=g\",\"caption\":\"Augustin Kendall\"},\"description\":\"Augustin joined content26 in 2011 and currently serves as the blog\u2019s managing editor. He likes to examine the descriptive elements of prescriptive grammar, enforce sometimes-arbitrary style requirements, and cook.\",\"url\":\"https:\/\/987654321.space\/c26_dev\/blog\/author\/augustin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"description":"Google Glass Makes a Case for Future-Proofing Content","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/987654321.space\/c26_dev\/blog\/google-glass-makes-a-case-for-future-proofing-content\/","og_locale":"en_US","og_type":"article","og_title":"Google Glass Makes a Case for Future-Proofing Content | content26","og_description":"Google Glass Makes a Case for Future-Proofing Content","og_url":"https:\/\/987654321.space\/c26_dev\/blog\/google-glass-makes-a-case-for-future-proofing-content\/","og_site_name":"content26","article_published_time":"2013-03-07T18:24:03+00:00","article_modified_time":"2017-02-14T19:19:27+00:00","twitter_misc":{"Written by":"Augustin Kendall","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Organization","@id":"https:\/\/987654321.space\/c26_dev\/#organization","name":"content26","url":"https:\/\/987654321.space\/c26_dev\/","sameAs":[],"logo":{"@type":"ImageObject","@id":"https:\/\/987654321.space\/c26_dev\/#logo","inLanguage":"en-US","url":"https:\/\/content26.com\/wp-content\/uploads\/content26-logo-274px.png","contentUrl":"https:\/\/content26.com\/wp-content\/uploads\/content26-logo-274px.png","width":274,"height":63,"caption":"content26"},"image":{"@id":"https:\/\/987654321.space\/c26_dev\/#logo"}},{"@type":"WebSite","@id":"https:\/\/987654321.space\/c26_dev\/#website","url":"https:\/\/987654321.space\/c26_dev\/","name":"content26","description":"","publisher":{"@id":"https:\/\/987654321.space\/c26_dev\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/987654321.space\/c26_dev\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/987654321.space\/c26_dev\/blog\/google-glass-makes-a-case-for-future-proofing-content\/#webpage","url":"https:\/\/987654321.space\/c26_dev\/blog\/google-glass-makes-a-case-for-future-proofing-content\/","name":"Google Glass Makes a Case for Future-Proofing Content | content26","isPartOf":{"@id":"https:\/\/987654321.space\/c26_dev\/#website"},"datePublished":"2013-03-07T18:24:03+00:00","dateModified":"2017-02-14T19:19:27+00:00","description":"Google Glass Makes a Case for Future-Proofing Content","breadcrumb":{"@id":"https:\/\/987654321.space\/c26_dev\/blog\/google-glass-makes-a-case-for-future-proofing-content\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/987654321.space\/c26_dev\/blog\/google-glass-makes-a-case-for-future-proofing-content\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/987654321.space\/c26_dev\/blog\/google-glass-makes-a-case-for-future-proofing-content\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Google Glass Makes a Case for Future-Proofing Content"}]},{"@type":"Article","@id":"https:\/\/987654321.space\/c26_dev\/blog\/google-glass-makes-a-case-for-future-proofing-content\/#article","isPartOf":{"@id":"https:\/\/987654321.space\/c26_dev\/blog\/google-glass-makes-a-case-for-future-proofing-content\/#webpage"},"author":{"@id":"https:\/\/987654321.space\/c26_dev\/#\/schema\/person\/383124e145292afb5bc0fbc0a6f034ba"},"headline":"Google Glass Makes a Case for Future-Proofing Content","datePublished":"2013-03-07T18:24:03+00:00","dateModified":"2017-02-14T19:19:27+00:00","mainEntityOfPage":{"@id":"https:\/\/987654321.space\/c26_dev\/blog\/google-glass-makes-a-case-for-future-proofing-content\/#webpage"},"wordCount":280,"commentCount":0,"publisher":{"@id":"https:\/\/987654321.space\/c26_dev\/#organization"},"keywords":["Future-proofing","Search"],"articleSection":["Blog"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/987654321.space\/c26_dev\/blog\/google-glass-makes-a-case-for-future-proofing-content\/#respond"]}]},{"@type":"Person","@id":"https:\/\/987654321.space\/c26_dev\/#\/schema\/person\/383124e145292afb5bc0fbc0a6f034ba","name":"Augustin Kendall","image":{"@type":"ImageObject","@id":"https:\/\/987654321.space\/c26_dev\/#personlogo","inLanguage":"en-US","url":"https:\/\/secure.gravatar.com\/avatar\/461c08754b41839a0a90364db5849485?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/461c08754b41839a0a90364db5849485?s=96&d=mm&r=g","caption":"Augustin Kendall"},"description":"Augustin joined content26 in 2011 and currently serves as the blog\u2019s managing editor. He likes to examine the descriptive elements of prescriptive grammar, enforce sometimes-arbitrary style requirements, and cook.","url":"https:\/\/987654321.space\/c26_dev\/blog\/author\/augustin\/"}]}},"_links":{"self":[{"href":"https:\/\/987654321.space\/c26_dev\/wp-json\/wp\/v2\/posts\/17818"}],"collection":[{"href":"https:\/\/987654321.space\/c26_dev\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/987654321.space\/c26_dev\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/987654321.space\/c26_dev\/wp-json\/wp\/v2\/users\/28"}],"replies":[{"embeddable":true,"href":"https:\/\/987654321.space\/c26_dev\/wp-json\/wp\/v2\/comments?post=17818"}],"version-history":[{"count":23,"href":"https:\/\/987654321.space\/c26_dev\/wp-json\/wp\/v2\/posts\/17818\/revisions"}],"predecessor-version":[{"id":24699,"href":"https:\/\/987654321.space\/c26_dev\/wp-json\/wp\/v2\/posts\/17818\/revisions\/24699"}],"wp:attachment":[{"href":"https:\/\/987654321.space\/c26_dev\/wp-json\/wp\/v2\/media?parent=17818"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/987654321.space\/c26_dev\/wp-json\/wp\/v2\/categories?post=17818"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/987654321.space\/c26_dev\/wp-json\/wp\/v2\/tags?post=17818"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}