{"id":25894,"date":"2015-08-13T08:00:32","date_gmt":"2015-08-13T15:00:32","guid":{"rendered":"http:\/\/content26.com\/?p=25894"},"modified":"2017-02-21T13:43:51","modified_gmt":"2017-02-21T21:43:51","slug":"navigating-amazon-content-requirements","status":"publish","type":"post","link":"https:\/\/987654321.space\/c26_dev\/blog\/navigating-amazon-content-requirements\/","title":{"rendered":"Navigating Amazon Content Requirements"},"content":{"rendered":"<p>Creating enhanced content for\u00a0Amazon can be tricky, regardless of how long your company has been selling online. There are multiple approaches to <a href=\"http:\/\/content26.com\/images\/A+infographic-05072015.png\" target=\"_blank\">A+ content creation<\/a>, and as soon as you get comfortable Amazon tends to change all the rules and make you start back at square one. That\u2019s why we at content26 have made it our business to learn what can be learned about the perplexing labyrinth of content\u00a0on Amazon. We\u2019re here to guide you through the maze, starting with this handy flowchart:<\/p>\n<p><a href=\"http:\/\/content26.com\/ecommerce-content-resources\/infographics\/guide-to-amazon-a-pages\/\"><img src=\"http:\/\/content26.com\/images\/How-to-Navigate-Amazon-Content-Requirement-650px.png\" alt=\"How to Navigate Amazon Content Requirement\" \/><\/a><\/p>\n<p>You\u2019ll notice that all paths &#8211; whether you are just getting started with\u00a0selling on Amazon, or want to sell more effectively \u2013 end in content26 being able to help. Not sure whether you want to sell through Vendor Central, Seller Central, or Central Express? Haven\u2019t heard about modules, or their ever-changing nature? Make sure you click on the flowchart infographic to see the full version with clickable links, as they\u2019re full of valuable information.<\/p>\n<p>Why do you need content for Amazon? Simply listing your items to sell on Amazon isn\u2019t guaranteed to give you the results you want. Bolstering your product listings with \u201cenhanced content,\u201d including well-written, information-rich copy, is proven to raise conversions not only online, but also in physical stores. Figuring out how to\u00a0create content for\u00a0Amazon is only the beginning; figuring out how to give your customers the information they need to feel confident buying your products\u00a0is the next, and arguably more important chapter.<\/p>\n<p>Perhaps your journey through the flowchart took you along the path to the far right, and you have no desire to sell on Amazon at all. They may be the biggest game in town, but they\u2019re definitely not the only option. Content26 can also help you prepare content for\u00a0Costco, Walmart, NewEgg, and many other top online retailers. We\u2019re familiar with the requirements for sites that accept hard-coded HTML content, and work closely with Webcollage to create syndicated product tours that appear on dozens of top retailers.<\/p>\n<h2>The Takeaway<\/h2>\n<p>Though we fancy ourselves experts in traversing the ever-changing landscape of Amazon content, we are also well versed in the content requirements needed to sell on the majority of the world\u2019s online retail sites. Amazon just tends to make it the most difficult. We can help you get set up on all the sites you want to sell your products, and from there we can work together to create the high-quality, unique content customers prefer when buying online.<\/p>\n<p>Need help with your product detail page content? <em><a href=\"mailto:sales@content26.com?Subject=Amazon Content\" onclick=\"_gaq.push(['_trackEvent', 'End of Post CTA', 'Click', 'Email sales']);\">Email us<\/a> today for a free project estimate.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Creating enhanced content for\u00a0Amazon can be tricky, regardless of how long your company has been selling online. There are multiple&#8230;<\/p>\n","protected":false},"author":50,"featured_media":25953,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[789],"tags":[1382,1403,1247],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"description\" content=\"Creating content for Amazon can be tricky, which is why we created this handy flowchart to guide you through the maze.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/987654321.space\/c26_dev\/blog\/navigating-amazon-content-requirements\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Navigating Amazon Content Requirements | content26\" \/>\n<meta property=\"og:description\" content=\"Creating content for Amazon can be tricky, which is why we created this handy flowchart to guide you through the maze.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/987654321.space\/c26_dev\/blog\/navigating-amazon-content-requirements\/\" \/>\n<meta property=\"og:site_name\" content=\"content26\" \/>\n<meta property=\"article:published_time\" content=\"2015-08-13T15:00:32+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-02-21T21:43:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/987654321.space\/c26_dev\/wp-content\/uploads\/How-to-Navigate-Amazon-Content-Requirement-350px.png\" \/>\n\t<meta property=\"og:image:width\" content=\"350\" \/>\n\t<meta property=\"og:image:height\" content=\"350\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jeff Kirby\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading 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