{"id":27463,"date":"2016-12-06T11:32:41","date_gmt":"2016-12-06T19:32:41","guid":{"rendered":"http:\/\/content26.com\/?p=27463"},"modified":"2018-04-04T16:24:34","modified_gmt":"2018-04-04T23:24:34","slug":"gilbane-conference-twitter-wrapup","status":"publish","type":"post","link":"https:\/\/987654321.space\/c26_dev\/blog\/gilbane-conference-twitter-wrapup\/","title":{"rendered":"Twitter Roundup: Gilbane Digital Marketing Conference"},"content":{"rendered":"<p>Approximately 200 marketers gathered in Boston last week to discuss the future of digital marketing. Here were some of my favorite tweets from the two-day event.<\/p>\n<blockquote class=\"twitter-tweet\" data-lang=\"en\">\n<p lang=\"en\" dir=\"ltr\">Good crowd at <a href=\"https:\/\/twitter.com\/hashtag\/gilbane?src=hash&amp;ref_src=twsrc%5Etfw\">#gilbane<\/a> this year. Lots of familiar faces and many new ones as well. <a href=\"https:\/\/t.co\/QgF4uVUdyp\">pic.twitter.com\/QgF4uVUdyp<\/a><\/p>\n<p>&mdash; Jake DiMare (@jakedimare) <a href=\"https:\/\/twitter.com\/jakedimare\/status\/803640915516620800?ref_src=twsrc%5Etfw\">November 29, 2016<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-lang=\"en\">\n<p lang=\"en\" dir=\"ltr\">.<a href=\"https:\/\/twitter.com\/fgilbane?ref_src=twsrc%5Etfw\">@fgilbane<\/a> moderates <a href=\"https:\/\/twitter.com\/hashtag\/Gilbane?src=hash&amp;ref_src=twsrc%5Etfw\">#Gilbane<\/a> industry analyst panel on current &amp; future of <a href=\"https:\/\/twitter.com\/hashtag\/DX?src=hash&amp;ref_src=twsrc%5Etfw\">#DX<\/a>. Highlight need in tech &amp; organizational readiness. <a href=\"https:\/\/t.co\/m4xPoNOTjD\">pic.twitter.com\/m4xPoNOTjD<\/a><\/p>\n<p>&mdash; Loni Stark (@lonistark) <a href=\"https:\/\/twitter.com\/lonistark\/status\/803634778218135552?ref_src=twsrc%5Etfw\">November 29, 2016<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>Gilbane speakers focused on topics such as storytelling, social sharing, and digital transformation.<\/p>\n<blockquote class=\"twitter-tweet\" data-lang=\"en\">\n<p lang=\"en\" dir=\"ltr\">Tania Yuki CEO of Shareablee says storytelling is primary reason people share content on social media at <a href=\"https:\/\/twitter.com\/hashtag\/gilbane?src=hash&amp;ref_src=twsrc%5Etfw\">#gilbane<\/a> <a href=\"https:\/\/t.co\/fiKtqCFw4B\">pic.twitter.com\/fiKtqCFw4B<\/a><\/p>\n<p>&mdash; Joseph Busch (@joebusch) <a href=\"https:\/\/twitter.com\/joebusch\/status\/803606035101585409?ref_src=twsrc%5Etfw\">November 29, 2016<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-lang=\"en\">\n<p lang=\"en\" dir=\"ltr\">Top tips from <a href=\"https:\/\/twitter.com\/hashtag\/gilbane?src=hash&amp;ref_src=twsrc%5Etfw\">#gilbane<\/a> and <a href=\"https:\/\/twitter.com\/PaulBlamire1?ref_src=twsrc%5Etfw\">@PaulBlamire1<\/a>: know your audience to be able to trigger emotional responses <a href=\"https:\/\/t.co\/nsEgMD93ag\">pic.twitter.com\/nsEgMD93ag<\/a><\/p>\n<p>&mdash; Atomic Reach (@Atomic_Reach) <a href=\"https:\/\/twitter.com\/Atomic_Reach\/status\/803669336489598976?ref_src=twsrc%5Etfw\">November 29, 2016<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-lang=\"en\">\n<p lang=\"en\" dir=\"ltr\"><a href=\"https:\/\/twitter.com\/hashtag\/Gilbane?src=hash&amp;ref_src=twsrc%5Etfw\">#Gilbane<\/a> <a href=\"https:\/\/twitter.com\/taniayuki?ref_src=twsrc%5Etfw\">@taniayuki<\/a> story telling and social currency are top 2 reasons for people to share content<\/p>\n<p>&mdash; Nan Heywood (@hey_nan) <a href=\"https:\/\/twitter.com\/hey_nan\/status\/803605884307804164?ref_src=twsrc%5Etfw\">November 29, 2016<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-lang=\"en\">\n<p lang=\"en\" dir=\"ltr\">Trust and curated experience moves users. Thank you <a href=\"https:\/\/twitter.com\/pugpig?ref_src=twsrc%5Etfw\">@pugpig<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/gilbane?src=hash&amp;ref_src=twsrc%5Etfw\">#gilbane<\/a> <a href=\"https:\/\/t.co\/AgqkavvQnB\">pic.twitter.com\/AgqkavvQnB<\/a><\/p>\n<p>&mdash; Sara Redin (@onlineredin) <a href=\"https:\/\/twitter.com\/onlineredin\/status\/803613676733427716?ref_src=twsrc%5Etfw\">November 29, 2016<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-lang=\"en\">\n<p lang=\"en\" dir=\"ltr\">excellent <a href=\"https:\/\/twitter.com\/pugpig?ref_src=twsrc%5Etfw\">@pugpig<\/a> keynote at <a href=\"https:\/\/twitter.com\/hashtag\/gilbane?src=hash&amp;ref_src=twsrc%5Etfw\">#gilbane<\/a> &#8211; do you buy or rent your audience? loyal users worth 5-10x more<\/p>\n<p>&mdash; Jeff Fried (@jefffried) <a href=\"https:\/\/twitter.com\/jefffried\/status\/803613815124492293?ref_src=twsrc%5Etfw\">November 29, 2016<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-lang=\"en\">\n<p lang=\"en\" dir=\"ltr\"><a href=\"https:\/\/twitter.com\/hashtag\/Gilbane?src=hash&amp;ref_src=twsrc%5Etfw\">#Gilbane<\/a> <a href=\"https:\/\/twitter.com\/McBoof?ref_src=twsrc%5Etfw\">@McBoof<\/a> &quot;algorithms cannot compete w\/ quality curation&quot;<\/p>\n<p>&mdash; Nan Heywood (@hey_nan) <a href=\"https:\/\/twitter.com\/hey_nan\/status\/803614905719017472?ref_src=twsrc%5Etfw\">November 29, 2016<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>There was also plenty of discussions about how brands should approach content creation.<\/p>\n<blockquote class=\"twitter-tweet\" data-lang=\"en\">\n<p lang=\"en\" dir=\"ltr\">Brands often feel good if the content is published. They don\u2019t focus on whether it is consumed or not. <a href=\"https:\/\/twitter.com\/hashtag\/gilbane?src=hash&amp;ref_src=twsrc%5Etfw\">#gilbane<\/a><\/p>\n<p>&mdash; Francis F (@FrancisFVC) <a href=\"https:\/\/twitter.com\/FrancisFVC\/status\/803673474392788996?ref_src=twsrc%5Etfw\">November 29, 2016<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-lang=\"en\">\n<p lang=\"en\" dir=\"ltr\">Marketers are giving more content to audiences and audiences are engaging more and more with the content. Video drives growth! <a href=\"https:\/\/twitter.com\/hashtag\/gilbane?src=hash&amp;ref_src=twsrc%5Etfw\">#gilbane<\/a><\/p>\n<p>&mdash; Shareablee (@Shareablee) <a href=\"https:\/\/twitter.com\/Shareablee\/status\/803603391721050112?ref_src=twsrc%5Etfw\">November 29, 2016<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-lang=\"en\">\n<p lang=\"en\" dir=\"ltr\">Video goes on and on! Average view count grows by more than a 3rd in 90 day long tail. Pays to craft in an evergreen ? format! <a href=\"https:\/\/twitter.com\/hashtag\/gilbane?src=hash&amp;ref_src=twsrc%5Etfw\">#gilbane<\/a><\/p>\n<p>&mdash; Shareablee (@Shareablee) <a href=\"https:\/\/twitter.com\/Shareablee\/status\/803604249607340032?ref_src=twsrc%5Etfw\">November 29, 2016<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-lang=\"en\">\n<p lang=\"en\" dir=\"ltr\">&quot;The demand for good content is not going away&quot; <a href=\"https:\/\/twitter.com\/McBoof?ref_src=twsrc%5Etfw\">@McBoof<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/Gilbane?src=hash&amp;ref_src=twsrc%5Etfw\">#Gilbane<\/a><\/p>\n<p>&mdash; Trinity Hartman (@Trinitopia) <a href=\"https:\/\/twitter.com\/Trinitopia\/status\/803614048579420163?ref_src=twsrc%5Etfw\">November 29, 2016<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-lang=\"en\">\n<p lang=\"en\" dir=\"ltr\">Think innovation is expensive? Try apathy. <a href=\"https:\/\/twitter.com\/hashtag\/gilbane?src=hash&amp;ref_src=twsrc%5Etfw\">#gilbane<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/repurposed?src=hash&amp;ref_src=twsrc%5Etfw\">#repurposed<\/a><\/p>\n<p>&mdash; John Eckman (@jeckman) <a href=\"https:\/\/twitter.com\/jeckman\/status\/803637934926667777?ref_src=twsrc%5Etfw\">November 29, 2016<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Approximately 200 marketers gathered in Boston last week to discuss the future of digital marketing. Here were some of my&#8230;<\/p>\n","protected":false},"author":21,"featured_media":27345,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[125,789,1462,1460],"tags":[1400,532,1431,1442],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"description\" content=\"Approximately 200 marketers gathered in Boston last week to discuss the future of digital marketing. 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