At the risk of suggesting that what we do is becoming obsolete–make no mistake, it is not–I want to direct your attention to exciting happenings in the world of visual content. Gamification, for one. Game use as a marketing strategy is on the rise. Mashable<\/strong> gives us a quick rundown of the why and how, and more importantly, early evidence of its success. Retailers have found that implementing this kind of content goes a long way toward increasing brand engagement. Most notable: “Word-of-mouth marketing has taken off recently, and companies have realized it can have a significant effect on brand visibility.”<\/p>\n Perhaps game strategies are a way for companies to get a modicum of control over the increasingly powerful advertising force of word of mouth. So my question is, when will Google<\/strong> buy Angry Birds<\/em> to drive traffic toward their new shopping-to-save-endangered-species initiative (to be announced early 2012)?<\/p>\n Figure out your strategy at mashable.com<\/a>.<\/p><\/blockquote>\nInteractive Images Complete the Content Loop<\/h2>\n